Sitecore has 3 pillars: Content, Experience, Commerce.

Content.
Leverage simple marketing tools to create and deliver relevant, dynamic content with Sitecore's content solutions. With:

Content management
Sitecore Content Hub - Unify content planning, production, collaboration, and management with a single, integrated solution.
Asset management
Sitecore Digital Asset Management (DAM) - Sitecore Content Hub DAM is a unique, organized solution for storing, managing, and accessing assets.
Content operations
Sitecore CMP & MRM -  Get your marketing teams in sync — with Sitecore Content Marketing Platform and Sitecore Marketing Resource Management
Powerful CMS
Sitecore Experience Manager (XM) - Edit, manage, store, and deliver cross-channel content with ease with a powerful and intuitive CMS

Experience.
Understand who your customers are and how best to personalize their engagement with Sitecore's Experience solutions.

Deep customer data
Sitecore Customer Data Platform (CDP) - Solve the challenge of capturing, unifying, optimizing, and activating omnichannel customer data.
Omnichannel experiences
Sitecore Personalize - Increase engagement, improve satisfaction, and drive business goals with hyper-relevant, personalized content.
Personalize everywhere
Sitecore Experience Platform (XP) - With customer data, analytics, AI, marketing automation, and more, Sitecore XP is your digital marketing hub.

Commerce.
Bring everything together with Commerce solutions that unite order management, AI-driven technology that adjusts digital experiences based on purchase intent, and world-class marketing automation.

Scalable commerce platform
Sitecore OrderCloud - A cloud-native, headless, API-first, and customizable commerce platform fit for all of today's complex commerce needs.
Marketing automation
Sitecore Send - The all-in-one email automation platform for higher engagement, faster cultivation, and happier customers.
AI driven 1:1 experiences
Sitecore Discover - Deliver individualized shopping experiences with tailored search results and recommendations driven by AI.

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